Raising the Bar for Loyalty Programs
through Emotions
Amanda Cromhout (Author of Blind Loyalty)
Celeste Williams (Head of Vitality Marketing at Discovery Ltd.)
Why listen to this Webinar?
If you want to improve your loyalty program and build genuine connections with your customers, this webinar is the best way to learn about it. With insights from Amanda Cromhout (International Loyalty Personality of the Year 2023 and author of ‘Blind Loyalty’), we explore how to design loyalty strategies that go beyond points and discounts to create meaningful, long-term engagement. From fostering emotional loyalty to tailoring rewards that resonate, this session offers practical tips and inspiring examples to help you stand out. It’s all about creating lasting relationships that drive real results.
Watch the recording to discover the importance of connections for loyalty programs and their impact on different industries.
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